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Category: Cruelty Free 101

Brands That Are Not 100% Cruelty-Free (Brands To Avoid)

Updated 3/1/2022 Finding cruelty-free brands can be so difficult because brands tend to give conflicting information. It all comes down…

The Ultimate Guide: Cruelty-Free Beauty Brands (2024)

Updated 10/8/2024 This list has been updated for 2024! There are currently three cruelty-free organizations that can certify brands to…

China to end pre-market animal testing in 2021

Updated 7/10/2020 Animal testing is completely banned in Europe and Australia, and the United States is working on it, with…

‘Cruelty-Free’ vs. ‘Vegan’

A common misconception I get all the time on Instagram is that the terms cruelty-free and vegan are interchangeable. Many…

Understanding cruelty-free logos

With the cruelty-free movement on the rise, I thought I would dedicate an entire post to talking about cruelty-free logos.…

The All-Inclusive Shopping Guide to a 100% Cruelty-Free Makeup Bag

With this guide at your fingertips, you can easily transition your *entire* makeup bag to 100% cruelty-free and/or vegan. From…

How ‘Cruelty Free’ and ‘Not Tested on Animals’ Labels Could Be Misleading

Yup, you read that right. A company may state that they do not test on animals or that they are…